Michael Dawson-Director of Marketing and Public Relations
I was born in the second half of the last century. This is important because it marks my time on earth and is my point of reference for all things around me. Also, I love newspapers, not a random thought, it ties into this conversation. I enjoy observing change in the world, just the good stuff mind you. So, as I watch newspapers change or fade away this makes me sad. The joy of sitting down with a newspaper and reading it from cover to cover was once a mandatory ritual to be informed on local and national events. Plus you got sports and the funnies too! What a bargain for only thirty five cents per day. Here is the change. People don’t read newspapers anymore. Or at least not as many people do and the newspapers are hurting as a result of this trend. Why? Because in the past we got our news when the paper told us or when the TV networks told us and we modified our behavior to fit their schedules. Here is the other change. The internet allows people to get the news when they want it, 24/7. But that was just the start of change because mobile technology truly sets us free to get information anytime and anywhere. The newspaper is portable but it can’t be updated in real time. So, what does this have to do with BBB? BBB was founded in the first half of the last century and unlike newspapers it has changed. You can get reliable information on businesses and charities 24/7 and on those mobile devices. Change is good, although I will miss my morning newspaper.